2026 수능특강 영어 29강 변형문제

Around the turn of the twentieth century, anthropologists trained in the natural sciences ____ to reimagine what a science of humanity should look like and how social scientists ought to go about studying cultural groups.

Some of ____ anthropologists insisted that one should at least spend significant time actually observing and talking to the people studied.

Early ethnographers such as Franz Boas and ____ Cort Haddon typically traveled to the remote locations where the people in question lived and spent a few weeks to a few months there.

They sought out a local Western host who was familiar with the people and the area (such as a colonial official, missionary, or businessman) ____ found accommodations through them.

Although they did at times venture into the community without a guide, they generally did not spend ____ time with the local people.

Thus, their ____ were primarily conducted from their verandas.

____ society maintains inequalities that benefit some groups and hurt others.

In Taiwan, people from mainland China who fled the Communists in 1949 still ____ native Taiwanese.

Gaps in income ____ opportunity between men and women and between Whites and people of color persist in the United States.

As stereotypes reflecting these differences have developed, they have ____ and rationalized the underlying inequalities.

For example, historically, women and people of color have often been viewed in ____ that justified their treatment as childlike, unintelligent, and weak, and thus in need of direction and guidance.

And in fact, people who believe inequality is natural and right — views that are more often found among members of dominant groups, such as Whites and males — are particularly likely to be prejudiced against ____

Moreover, high-status groups are stereotyped as more competent than are ____ groups, providing apparent justification for the status differences.

Thus, as these examples illustrate, inequalities can produce different opportunities for different groups in a society, and then perceivers form stereotypes of those groups that will help perpetuate and ____ those same inequalities.

Nothing quite captures our distaste for the unfamiliar like the frequent public hysteria over minute changes ____ the look and feel of products.

Take the story of ____ American fruit-based beverage company’s disastrous logo change.

In 2009, ____ legendary ad agency was hired to redesign the company’s logo and label.

The aim was to give the brand a more modern ____ Gone was the iconic image of the straw-punctured orange.

The recognizable color scheme was changed, too. The product ____ wasn’t any different.

____ was still the same fruit juice with the same product name.

The box just looked a ____ different. But people didn’t like it.

Within two ____ of the rebrand, the company had lost 20 percent of its earnings.

Less than 30 days after launch, it pulled the new design off the ____ and went back to the original label.

Not ____ afterward, the three-decade-old ad agency shut down.

This is not ____ only case. Ask Facebook.

Every ____ Facebook changes its layout, there’s an outcry from users who demand a return to “the way it used to be.”

Information sometimes spreads epidemically. Like a virus that spreads by infection, ____ spreads through word of mouth.

The mechanism of viral information spread is simple and can be compared with the tradition of fairy tales or legends, which spread all over the ____ only through word of mouth, being retold countless times and passed on.

Transferred to a broader basis, this means that if only 10 ____ are addressed in the first generation, 10,000 people can be reached by the fourth generation.

This huge potential has attracted the interest of marketing researchers: if viral ____ spread could be systematically implemented as a marketing vehicle, this would have a major advantage.

In comparison with traditional marketing campaigns whose effect gets diluted over ____ the effect of viral news spread is self-reinforced with an increasing degree of distribution, resulting in a sustainable anchoring of information.