Lesson 2 Caring Hearts
Turning Ideas into Reality
My grandparents sell their delicious ____ jam at the local market every weekend.
I went to help them last ____.
____, they had already sold all of their jam!
They ____ have enough strawberries to make any more jam.
That evening, I sat by the window and stared out at the empty field ____ their house.
Suddenly, I ____ an idea. The field would be the perfect place for a larger greenhouse.
Then they could grow ____ strawberries!
I ____ started searching for a way, and I found the perfect solution.
I would start a crowdfunding ____!
What Is Crowdfunding?
Crowdfunding is a way of ____ money for a product, company, or charity.
These days, people can use ____ websites to collect money.
Crowdfunding is especially advantageous for ____ or small companies that can’t attract big investors.
If the campaign is successful, the investors ____ direct rewards for their contribution.
My grandparents were thrilled when I ____ them my idea.
With the ____ of investors, we could build a large greenhouse and grow a lot more strawberries.
Moreover, we could reward the investors for their help by sending them jars of ____ jam!
With this plan in mind, the ____ step was to figure out the details.
Campaign Details
Before beginning your campaign, be sure to plan ____ the production details.
How many products will ____ make? How long will it take to make the product?
This planning is important because your potential investors will want to ____ a clear schedule.
Once your ____ is complete, remember to set your funding goal.
It should be enough to complete the project and fulfill the rewards for the ____.
Consider all the necessary costs before ____ on the amount.
After doing some calculations, we decided on an ____ greenhouse.
We thought it would ____ approximately $4,000.
Once it was built, we could fill it with ____ plants and expect a harvest within about four months.
Then it would ____ a few weeks to turn the strawberries into delicious jam.
We decided to set our funding goal at $5,000 to cover ____ the costs.
Also, we planned to run the campaign for ____ months.
I was really excited when I filled ____ the form to launch the campaign.
In less than a ____, our application was accepted and funding began!
Campaign Promotion and Communication
For a successful crowdfunding campaign, promoting it is ____.
You should ____ making a video.
This allows investors to get to ____ you and learn about your product.
In the video, describe your ____ clearly and show your product.
You also ____ to express how important the product is to you.
____ forget to include a direct request for support at the end.
During a campaign, it is important to send investors updates every ____.
Through the update, the investors will be able to ____ the progress of the campaign.
After our application was accepted, I was ____ to make a good first impression with our investors.
To achieve this, I made a ____ about my grandparents and their jam.
In the video, I highlighted how the strawberries were grown ____ using chemicals.
I also included ____ of my grandparents.
In the clips, they were ____ the jam with all-natural ingredients.
Finally, I explained where I ____ to put the new greenhouse and asked for support.
After some editing, I ____ the video on many social media sites.
It didn’t take ____ for word of our campaign to spread.
Funding for our ____ started slowly.
____ the first investor committed to supporting us, I almost jumped for joy.
Now, after six weeks, we have ____ almost $2,500.
It seems ____ we might make our funding goal!