EBS 2026학년도 수능특강 영어
6강 주제 파악
Gateway 산업화가 시간, 노동, 자본 간의 관계에 미친 영향
The arrival of the Industrial Age changed the relationship among ____, labor, and capital.
Factories could produce around the clock, and they could do so with greater speed and volume than ____ before.
A machine that runs twelve hours a day will ____ more widgets than one that runs for only eight hours per day — and a machine that runs twenty-four hours per day will produce the most widgets of all.
As such, at many factories, the workday is divided ____ eight-hour shifts, so that there will always be people on hand to keep the widget machines humming.
Industrialization raised the potential value of every single work ____ — the more hours you worked, the more widgets you produced, and the more money you made — and thus wages became tied to effort and production.
Labor, previously guided by harvest cycles, became clock-oriented, and society started to reorganize ____ new principles of productivity.
1 소비자 행동 연구에서 AI의 활용
In marketing research, consumers commonly participate in interviews, focus groups, or the like, during which they indicate their desires, ____, or in marketing terms, their wants.
Some methods also try to detect the consumers’ (subconscious) emotions, ____ with varying rates of success.
Such behavioural methods, where humans watch how fellow humans react when, e.g., ____ to a certain brand or product, manually coding and categorizing their emotions, are labour intensive, and consequently are rarely applied or applied in small sample sizes.
Human-inspired AI makes such methods possible on ____ scale, and even delivering instantaneous results will be possible.
For example, via facial recognition in a supermarket, one ____ detect shoppers’ emotions facing a shelf displaying the products of a new product launch.
____ a vast amount of data from all supermarkets participating in the respective launch nationwide would yield quite solid results.
2 미디어의 성차별적 요리사 묘사 방식
Deborah Harris and Patti Giuffre’s study of representations of chefs in US food media finds ____ differences between how male and female chefs are portrayed.
Great male chefs are repeatedly ____ as dedicated, creative and highly trained professionals and often depicted as ‘iconoclastic’ rule breakers with a unique vision or style.
In contrast, female professional chefs are often judged in terms of homestyle cooking which ‘devalues the training and skill required’ and, by representing their food as ‘amateur and homely’, links them to a domestic tradition rather than the professional standards which are crucial to recognition in the ____ field.
In this way, the operations of the culinary field reproduce gender inequalities by valuing qualities associated with a masculine tradition ____ highly and excluding women from criteria used to classify ‘great chefs’.
This limits a female chef’s ability to gain recognition and to accrue the ____, cultural and symbolic rewards that recognition generates.
3 기업 규모에 따른 디지털화의 혜택 가능성
It is sometimes argued that the spread of digital technology will serve to ____ opportunity for small companies as well as established media giants.
Digitization and the growth of the Internet are indeed reducing many barriers to market entry and creating opportunities for smaller enterprises and firms offering skills in ____ forms of content creation (such as computer games).
However, the digital ____ favours strong and recognizable brands.
In the words of one UK publishing executive, ‘brands make it easier for the customer to make choices as the ____ gets more complicated’.
Without recognizable brands and worthwhile levels of consumer awareness, potential newcomers to the online ____ may well find that the high initial costs involved in establishing an online presence (typically involving extensive campaigns on conventional media) represent an effective deterrent to market entry.
Large and established media content providers with strong brands and access to ____ back catalogues of images, text and sound have several advantages when it comes to exploitation of the additional scale economies made possible by digitization.
4 고정 관념과 인지 부조화
People are confronted with the cognitive dissonance aroused by the thought that one has stereotypes of others that guide ____ social judgments, and the thought that one is a good, fair, and rational thinker.
According to dissonance theory, one of these cognitions must change in order for dissonance to be ____. Which one changes?
It is almost always the cognition that is most open to change, and in this case it is one’s cognitions ____ stereotyping.
Rather ____ think that we use stereotypes to evaluate others, we simply do not allow ourselves to come to such a conclusion,
and we instead convince ourselves that we are indeed a ____, logical thinker by making our social judgments after a considered assessment of the information about the target individual.
In other words, we often either do not realize, or do not consciously acknowledge, that we do indeed ____ others, or that our stereotype-derived impressions of them might be inaccurate.
This self-delusion helps us maintain our stereotypes ____ reducing the possibility for cognitive dissonance related to our self-concept.